Communication design | 6 details you must not miss out on

Communication design has drawn a lot of students since the beginning of their academics. This has fueled the expansion of the school of thought on how it can amplify human communication. 

Thanks to disciplines like print media, photography, filmmaking, game design, animation, research, interface design, digital media, etc communication design have turned out to be a promising profession. 

Communication design is the use of graphics to strategically communicate information. 

Read the blog to know more about what communication design includes.

What is communication design?

Communication design is a sub-discipline of design that focuses on the use of images to strategically deliver messages or express information. It is an approach used by communication designers to engage their audience and clearly express the message’s information. Communication designers can spread their work, usually through print or electronic media. 

Communication designers frequently think about components ahead of time and use the terms graphic design interchangeably to make the most of the visuals to create a captivating message.

The communication design sector is rising by leaps and bounds in this digital age. It is used to communicate with individuals and bring them to their destination as quickly as possible. One of the most effective methods to inspire and motivate viewers to respond positively to messages is through communication design.

You can work in the branding, advertising, or app design industries if you have completed the course.

The responsibilities of a communication designer

Designers have been driven to become more multidimensional as a result of technological advancement. In today’s market, it’s no longer enough to be brilliant at design aesthetics; you’re also required to have a decent working understanding of digital strategy, customer journey mapping, and coding.

Some of the responsibilities of a communication designer include-

• Identify the brand messages that will be communicated throughout the project.
• Adapting designs to the preferences of target audiences.
• Strategically placing the promotional material and photos. 
• Creating graphics for a variety of channels, including websites and social media.
• Creating infographics to educate people on a variety of issues.
• Collaborating with illustrators, graphic designers, and animators.

Communication design courses

If you are interested in communication design, you can enroll in degree, diploma, or certificate programs. You can enroll in full-time, part-time, or online courses at the undergraduate or postgraduate levels. The duration of the course can be from a few months to 4 years. 

You can choose from the following courses to become a communication designer – 

Communication Design Degree Courses	Duration
Bachelor of Design (BDes)	4 Years
Bachelor of Arts (BA)	3 Years
Bachelor of Vocation (BVoc)	3 Years
Master of Design (MDes)	2 Years
Master of Arts (MA)	2 Years
Master of Vocation (MVoc)	2 Years

Eligibility requirement

The requirements for the course depend on the program and the institute from which you will pursue the course. However, the fundamental qualifying criteria listed below often apply to all courses and design institutes.

• You must have completed your 10+2 studies from a recognized board with a minimum of 45% to be eligible for UG courses in communication design.
• Eligibility for PG Courses in communication design – Candidates must have completed a bachelor’s degree from a recognized university with a minimum grade point average of 50%.

A career in communication design

Communication design careers are regarded as profitable since the course helps to refine your abilities to make communications interesting, convincing, and educational. Students will require at least a bachelor’s degree in this discipline to work as professionals. This will enable them to subsequently construct websites and product packaging, as well as become web designers.

Below is the list of jobs that a communication designer can opt for – 

• Interactive designer
• Creative director
• Graphic designer
• Publication designer
• Advertising art director

Communication design careers

Students who get a bachelor’s degree in communication design are equipped for a variety of rewarding employment in diverse fields. They might be strategic communication campaign managers, designers, creative and art directors, and multiple other jobs.

Students who major in the course have the opportunity to work in a wide range of sectors, as diverse industries require the skills that the professional in this field has to offer.

Professionals can work in the following industries –

• Advertising
• Web design
• Product packaging
• Book marketing

What we have to say

• As professionals, the communication designer’s responsibility is to fill the world with attractive, effective work that also serves to express a broader message. 
• When it comes to design work, there is no doubt a lot of planning and exchange of ideas are involved in the process. Graphic design is essential for improving marketing activities and so much more within your firms.
• Good designs can set you apart from the competition, but outstanding designs will help your company project a sense of professionalism.

You can clear any doubts you have by getting in touch with us or drop comments below and share your thoughts.

Liked the blog? Read: Top design colleges abroad

FAQ’s

Q1. How can you become a communication designer?

Answer – You can become a communication designer by following these steps – 

• Enroll in a graphic design school
• Advance in your studies
• Gain experience

Q2. What are the skills required to be a communication designer?

Answer – You need the following skills to be a communication designer – 

• Excellent creativity
• Good communication skills
• Time management
• Coding skills
• Typography skills
• Knowledge of design tools

Q3. What are the different types of communication design?

Answer – The different types include- 

• Graphic design
• Data visualization
• Art Interaction design
• Art and illustrations
• Visual identity
• Writing and editing